Lifestyle emblem for ladies and men, House of Pataudi, co-owned via Saif Ali Khan, Myntra, and Exceed Entertainment, launches its latest collection inspired byby the Pataudi Palace. The Summer Palace Collection brings alive the ornate splendor and grandeur of the Pataudi Palace. The series is likewise designed with the festive flavor and tendencies of the season in mind. The series comprises regular Indian wear – dubbed as Firdaus, joyous with the royal appeal, Noor, and Riwayat for traditional Indian weddings. An outdoor campaign by Saif Ali Khan supports the series.
“The Palace is an architectural marvel for many; however, for me, it’s domestic and holds a lot of emotional fees. It is thrilling for me to see a set inspired by the shades of the palace gardens. The floral patterns and designs used within the collection intertwine with factors of the nature that surrounds Pataudi Palace,” Saif Ali Khan said.
Amar Nagaram, Head, Myntra Jabong, said, “House Of Pataudi’s new ‘Summer Palace Collection’ is a reflection of the opulence and grandeur surrounding the Pataudi Palace and is a royal deal with for purchasers of ethnic wear. Every collection from the logo embodies the rich cultural history of the erstwhile Nawabs.”
The collection has a rebellion of colors and subtle floral prints, similar to House of Pataudi’s Firdaus collection. The sunglasses of the Palace Garden inspire them; the color transitions from powder pink and pastels to the sky & walnut shells. Noor, the festive finery line is stimulated by architectural designs and intricate motifs of the Palace. Riwayat showcases the splendor of the vintage international allure that never fails to affect. Luxurious brocades, jacquards, sand hades, which include royal blue, maroons, and luxurious golds, make it ideal for Indian weddings.
